Stewards of the land
The pioneering steward of the area was the first Marques de Comillas of Spain, who founded the Tabacalera company and established the estate in 1881, naming it after his beloved wife, Luisa.
Tobacco was originally grown on the land; however, Tarlac’s climate was not suited to this crop. The estate switched to sugarcane. The Central Azucarera de Tarlac was incorporated in 1927, becoming the first and only remaining integrated sugar mill in the Philippines.
In 1958, the estate was passed to a Filipino family, bringing in a new generation of stewards. The family’s passion for farming stems from an instilled sense of stewardship for the land and community.
Luisita Rum is likewise committed to elevating the land’s bounty. Every bottle of rum is a celebration of the people and land, adding value to the sugar and sweetening the future of the estate.